Monday, November 8, 2010

Brand Building At Open Mics

Many Artist venture out into the city of Atlanta to become know in world of music mostly R&B and Hiphop. Atlanta music communities has showcase and open mics galore. Every year many artist set out to become known in their city as the guy or gal with hottest songs. Alot of artist have failed to learn how to brand build their name in their niche market or demographics. Branding at open mics take some carefull planning. As an artist myself I took into account that I didn't have any real amount of money to help build my brand in the city of Atlanta. I used a few simple strategies that you yourself can use as well to get you noticed in the big city. First thing you want to do is start out small, and find an area that you can work over and over again wether it be on stage or through promotions.

If you are using the stage as a promotional tool try to find a club that caters more toward showing talent like Apache Cafe rather than a being apart of a musical contest. Many open mic contest really don't allow one to see the true talent of an individual. You don't want to run away from a challenge, but its best when you can get a crowd thats there to see you perform not be in a contest. Building a brand takes time and staying consistent is important if you want to break the yolk inside the atlanta music community.

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1 comment:

Jaystorm said...

I think that alot of brand new artists today have the "now" factor instilled in them....
I have witnessed alot of "discover me please" aspiring artists out there these days. I think an artist needs to discover (uncover) themselves before anybody else tries to do it.
So much talent out in the world today that really doesn;t want to do the ground work it takes other than open mics every week.
Open mic should only be 1 out of thousands of tools that you should use to get your name out there and it's a shame that to a great deal of new musical artists (that I've seen) think that it happens in one night.......It could but your chances are 1 in 1,000,000, (sounds like a song doesn't it, LOL)

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